The concept of this design was to take the given elements – stars, moon, and owl – and make them come to life in grand, puppet-show style.
With a choice of colors (including a gender neutral yellow) and layouts, the “Night Owl” design was produced with various animation phases that progress the design to its end state where the user image(s) is revealed and can be interacted with.
The challenge with the animation was to create a sense of gravity, of movement, and of space and depth all while enabling the user to tell the story of their family’s newest arrival. The result is a delightful, customizable way for users to stay connected.
This playful, puppet-show style announcement features art by Rastar and is available in the Smilebox service now.